Hallmark
My years on the writing staff at Hallmark taught me to tailor humorous copy to specific consumer needs. That meant creating messages in a range of styles, from cute and affectionate to edgy and sarcastic. In addition to writing, I served for a year as a contributing editor on the Kids Greetings team.
Inside:
A bad day is all about perspective.
This is probably the top-selling card I wrote for Hallmark. In 2012 it won the “Consumer’s Choice” Louie Award from the Greeting Card Association.
Inside:
The common domestic house cat often expresses gratitude by leaving a freshly killed mouse or bird for its benefactor.
A card, however, is much more sanitary.
THANKS!
Inside:
Attainable goals, the secret to happiness.
Inside:
Ever wonder if the kids listen to you?
Yes. Yes, they do.
Happy Father’s Day!
Inside:
You heard right. You still ROCK!
Happy Birthday
